About Us
Who We Are
A network of specifically skilled and experienced executives with accomplishments in:
• Global Go-To-Market
• Financial Planning
• Ecosystem and Partnership
• Growth and Expansion
• Design and Implementation
• Operational Management
• Customer Success
• Technology Strategy
What We Do
Strategize, Plan, and Execute growth and strategic initiatives focused on:
• Specific Market Expansion
• Global Rollouts
• Strategic Pivots
• Recapitalizations
• Emerging Markets
• Growth and Scale
• Fractional CxO
Who We Serve
Guide the planning and implementation of strategic initiatives for the growth, restructuring, or reorientation of companies and business units, with revenues ranging from $1M to $500MM. Key initiative sponsors include:
• Investors
• Board of Directors
• Company Leaders
Leadership
Ripper Greenfield
With 3 decades of experience in driving global growth and business results for SaaS, AI/ML, Data/Analytics, and Professional Services businesses, Ripper serves as co-founder and leader of PEG’s Go to Market capabilities for our clients. His focus is on growing recurring business models and has a specialized strength in defining & developing new markets, building scalable business models, and optimizing complex global channel and alliance ecosystems.
Craig Barrow
Craig provides leadership experience that includes serving as a CEO, COO and CFO in various high growth public and private organizations. He has worked in multiple industries including manufacturing, software, health care, retail and professional services. Mr. Barrow has been a global speaker on using technology to achieve competitive advantage and has authored various articles on the subject.
Steve Hawksworth
Steve brings broad start up and M&A experience to the PEG leadership team. He has a strong technology background experience that includes degrees in Computer Information Systems and Electronic Systems Engineering along with vast track record in International business supported by his Master’s Degree from the renowned Thunderbird school of International Business. He also brings the experience of serving as a CEO, COO and CTO in various high growth technology organizations enabling him to bring a global perspective to PEG projects.